Bad hair days are a thing of the past….thanks to Formulate shampoo & conditioner!
I was kindly gifted a set of shampoo & conditioner from Formulate about 6 weeks ago. They wanted me to test out their system & give my honest review of their products. These products have transformed my hair
First a little backstory on Formulate in case you’re not familiar.

Formulate is a company that creates shampoo & conditioners that are personally engineered for your hair type & hair goals. To get started, you fill out a questionnaire about the current state of your hair, your hair characteristics & hair goals you would like to obtain. For me: I wanted a formula that would help with frizz, color protection, replenish hair, volumize & provide thermal protection.
Oh & the best part (in my opinion) is that you get to pick your own scent! I chose Cool Coconut- obvi!
Next, Formulate’s engineers get busy on creating the perfect blend of ingredients to meet all your needs.
In the meantime, there’s an app you can download to track the status of your order. Once you get your shipment, you will see a breakdown of all the ingredients used to create your shampoo & conditioner in the app. I love how transparent Formulate is & let’s you know EXACTLY what’s in your products. They even give you a short description of each ingredient for better understanding. This app is user friendly & such a great tool that all retailers should have!

Initially I had a problem with my formula when I started to use it. I didn’t see any additional volume to my hair. I mentioned this to my customer service representative & they totally remixed a new shampoo for me. The customer service was unbelievable & responded to my issue in a timely manner.
Honestly my hair has never felt smoother & looks so incredibly healthy. And I barely use any styling products when I blow dry my hair now. I used to use 2-3 styling products, now I’m down to one (if that!). Based on the amount of times I wash my hair a week- my shampoo & conditioner is targeted to last me 6 months!! Honestly, so worth it to me to get a product that I know will work exactly how I want it to work.
And because Formulate is just so awesome- they are giving away one full-sized custom shampoo & conditioner to one of my readers! That’s a $59 value! Formulate will directly email the winner by 9/20. Click the image below to enter the giveaway! GOOD LUCK!